Ideas &

Long-Term Impact (Measurable & Sustainable) Area Before After (6 months) Time spent on admin per new client 30–45 mins < 2 mins Online session bookings 0 15–20 per month Late payments Weekly occurrence 0 (paid at checkout) New client acquisition source Phone/email only 60% via website checkout Revenue from session packages None 70% of new revenue Qualitative wins: ● Beverly now sees clients without touching an invoice. ● She can take a week off — the website still sells packages. ● Parents appreciate the clarity and speed. ● Beverly has since added a digital product (home exercise PDFs) using the same e‑commerce foundation.